Cookie Policy

Last Updated: June 21, 2026

1. Introduction

Welcome to Zupas. We are committed to being transparent about the technologies we use on our website. This Cookie Policy provides detailed information about how and why we use cookies, as well as the choices you have regarding their use.

This policy applies to all users who visit our website at zupas-meal.rest and should be read alongside our Privacy Policy and Terms of Service. By accessing or using our website, you acknowledge that you have read and understood this Cookie Policy.

As a food service business operating in the United States, we comply with applicable federal and state laws governing online tracking technologies, including the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) for California residents, as well as the Federal Trade Commission (FTC) Act guidelines on consumer protection and online tracking.

2. What Are Cookies?

Cookies are small text files that are placed on your computer, smartphone, tablet, or other internet-enabled device when you visit a website. They are widely used by website owners to make their websites work more efficiently, provide a better user experience, and report information to website owners.

Cookies are created by the web server and sent to your browser, where they are stored. When you return to the same website, the browser sends the cookie back to the server, allowing the website to recognize you and remember your preferences or actions over time.

Cookies can be set by the website you are visiting — these are called first-party cookies. Cookies can also be set by other companies whose services are used on that website — these are called third-party cookies. Third-party cookies allow third-party features or functionality to be provided on or through the website (e.g., advertising, interactive content, and analytics).

2.1 How Do Cookies Work?

When you visit our website for the first time, a cookie file is downloaded to your device. The next time you visit the website from the same device, the browser checks to see if it has a cookie that is relevant to the site and sends the information contained in that cookie back to the site. The website then "knows" that you have visited before, and in some cases, tailors what is displayed on screen to take account of that fact.

Cookies do not typically contain any information that personally identifies a user directly, but personal information that we store about you may be linked to the information stored in and obtained from cookies. Cookies help us remember your preferences, understand how you use our website, and improve your overall experience with Zupas.

2.2 Similar Tracking Technologies

In addition to cookies, we may use other similar technologies on our website, including:

• Web Beacons (Pixel Tags): Small graphic images embedded in web pages or emails that allow us to determine whether you have performed specific actions.
• Local Storage: A feature of HTML5 that allows websites to store information locally on your browser, similar to cookies but with a larger storage capacity.
• Session Storage: Similar to local storage, but the data is cleared when your browsing session ends.
• Fingerprinting: A technique that identifies your device based on its unique configuration, including browser type, operating system, installed plugins, and other attributes.

3. Types of Cookies We Use

We use four main categories of cookies on our website. Each category serves a different purpose and has different implications for your privacy.

3.1 Strictly Necessary / Essential Cookies

Essential cookies do not require your consent under most privacy regulations, as they are strictly necessary for the delivery of our services. Without these cookies, parts of our website would not function correctly. They do not store any personally identifiable information beyond what is strictly necessary for the service.

3.2 Analytics / Performance Cookies

Analytics cookies allow us to count visits and traffic sources so we can measure and improve the performance of our website. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous.

We use Google Analytics, a web analytics service provided by Google LLC, to collect information about how visitors use our website. Google Analytics uses cookies to collect information such as how often users visit the website, what pages they visit, and what other websites they used prior to coming to our site.

3.3 Functional Cookies

Functional cookies enable the website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our website pages. These cookies allow us to remember your preferences, such as your preferred language or the region you are in, and provide enhanced, more personal features.

If you do not allow these cookies, then some or all of these services may not function properly, and your experience of our website may be less personalized.

3.4 Advertising / Targeting Cookies

Advertising cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same advertisement from continuously reappearing, ensuring that advertisements are properly displayed, and in some cases selecting advertisements that are based on your interests. These cookies may be set through our website by our advertising partners.

We use Google Ads conversion tracking, which uses cookies to help us understand the effectiveness of our online advertising campaigns and measure which ads are generating results.

4. Specific Cookies We Use

The table below provides detailed information about the specific cookies used on our website, including their name, purpose, type, and duration.

5. How to Manage and Control Cookies

You have the right to decide whether to accept or reject cookies (other than strictly necessary cookies). You can exercise your cookie preferences through several methods described below.

5.1 Cookie Consent Tool

When you first visit our website, you will be presented with a cookie consent banner that allows you to accept or decline non-essential cookies. You can change your preferences at any time by clicking on the "Cookie Settings" link available on our website.

5.2 Browser Settings

Most web browsers allow you to control cookies through their settings preferences. You can configure your browser to refuse all cookies, accept only certain types of cookies, or notify you when a cookie is set. Please note that disabling cookies may affect the functionality of our website and other websites you visit.

Here are links to instructions for managing cookies in the most popular browsers:

• Google Chrome: Go to Settings > Privacy and Security > Cookies and other site data. You can also visit: https://support.google.com/chrome/answer/95647
• Mozilla Firefox: Go to Options > Privacy & Security > Cookies and Site Data. More information at: Mozilla Firefox Cookie Support
• Apple Safari: Go to Preferences > Privacy > Cookies and website data. More information at: Apple Safari Cookie Support
• Microsoft Edge: Go to Settings > Site permissions > Cookies and site data. More information at: Microsoft Edge Cookie Support
• Opera: Go to Preferences > Advanced > Cookies. More information at: Opera Cookie Support

For mobile devices, you can typically manage cookies through your device's browser settings or through dedicated privacy settings in your device's operating system.

5.3 Opt-Out Tools for Specific Services

In addition to browser settings, you can use the following tools to opt out of specific third-party tracking:

• Google Analytics Opt-Out: You can prevent Google Analytics from collecting your data by installing the Google Analytics Opt-Out Browser Add-on, available at: https://tools.google.com/dlpage/gaoptout
• Google Ads Personalization: You can opt out of personalized advertising by Google at: https://www.google.com/settings/ads
• Facebook / Meta Ad Preferences: You can manage your Facebook ad preferences and opt out of interest-based advertising at: https://www.facebook.com/ads/preferences
• Network Advertising Initiative (NAI) Opt-Out: You can opt out of interest-based advertising from NAI member companies at: https://optout.networkadvertising.org
• Digital Advertising Alliance (DAA) Opt-Out: US residents can opt out of interest-based advertising from DAA member companies at: https://optout.aboutads.info
• Your Online Choices (YOC): You can manage online behavioral advertising preferences at: https://www.youronlinechoices.com

5.4 Mobile Advertising Opt-Out

If you use a mobile device, you can also opt out of interest-based advertising through your device settings:

• iOS Devices: Go to Settings > Privacy > Tracking and disable "Allow Apps to Request to Track."
• Android Devices: Go to Settings > Google > Ads and select "Opt out of Ads Personalization."

6. Impact of Disabling Cookies

While you have the right to disable cookies, it is important to understand that doing so may have a significant impact on your experience when using our website. Below is a summary of the potential consequences of disabling different types of cookies:

Please also be aware that if you clear your browser's cookies, any opt-out preferences you have previously set will also be cleared, and you may need to reset them.

7. Your Privacy Rights Under U.S. Law

Depending on the state in which you reside, you may have specific rights regarding your personal information, including information collected through cookies. These rights are governed by applicable state and federal laws.

7.1 California Residents

If you are a California resident, the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) provide you with specific rights regarding your personal information, including:

• Right to Know: The right to request information about the categories and specific pieces of personal information we collect through cookies and how it is used and shared.
• Right to Delete: The right to request deletion of your personal information that we have collected.
• Right to Opt-Out of Sale or Sharing: The right to opt out of the sale or sharing of your personal information, including information collected through advertising cookies.
• Right to Non-Discrimination: The right not to receive discriminatory treatment for exercising your privacy rights.
• Right to Correct: The right to request correction of inaccurate personal information we hold about you.
• Right to Limit Use: The right to limit the use and disclosure of sensitive personal information.

To exercise any of these rights, please contact us using the contact information provided below.

7.2 Other U.S. State Residents

Residents of other states, including Virginia (VCDPA), Colorado (CPA), Connecticut (CTDPA), and others, may also have rights regarding their personal information collected through cookies. We are committed to complying with all applicable state privacy laws and will respond to requests in accordance with these laws.

8. Do Not Track Signals

Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not want to have your online activities tracked. At this time, there is no universally accepted standard for how websites should respond to DNT signals, and we do not currently alter our data collection and use practices in response to DNT browser signals. However, you can use the opt-out mechanisms described in Section 5 of this policy to limit tracking.

9. Third-Party Websites and Links

Our website may contain links to third-party websites. Please note that this Cookie Policy applies only to our website at zupas-meal.rest. If you click on a link to another website, we encourage you to review the cookie policy and privacy policy of that website, as we have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party websites or services.

10. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our data practices. When we make changes, we will update the "Last Updated" date at the top of this policy. If we make material changes to the way we use cookies, we will take reasonable steps to notify you, which may include displaying a prominent notice on our website or, where appropriate, sending you a notification directly.

We encourage you to review this Cookie Policy periodically to stay informed about our use of cookies and related technologies. Your continued use of our website after any changes to this Cookie Policy constitutes your acceptance of the updated policy.

11. Contact Us

If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies, please do not hesitate to contact us using the following details:

We will endeavor to respond to all inquiries within a reasonable timeframe. For requests related to your privacy rights as a California resident or under other applicable state laws, we will respond within the timeframes required by law (generally 45 days, with a possible extension of an additional 45 days when reasonably necessary).